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Tuesday, 13 September 2011

Setting up in recruitment

Starting up in recruitment is easy.... ...isn't

Recruitment is a wonderful industry to work in. Yes it takes a lot of hard work and dedication and yes it requires stamina and a thick skin at times and it's certainly a rollercoaster of highs and lows but it really does offer the whole package in terms of job satisfaction and daily challenges.

A very common myth though is that starting up a recruitment business requires very little planning, and a telephone and a phone directory is enough to get you going.

In order to start up a recruitment business, there are lots of things that you need to consider in the initial stages and here are just a few;

Do you have the skills and/or background to be a recruiter
Successful recruiters are people who can turn their hands to a number of key skill sets. They are incredibly self-motivated, hungry for success, excellent sales people (both over the phone and face to face), they are highly organised, competent administrators, have good short and long term memory skills and above all are excellent relationship builders and account managers.

In a larger recruitment businesses it could be forgiven that you are only a good sales person and the business that you work for can pick up the slack in some of your weaker areas but for a start up business it really is important that you can manage to become accomplished in all of these key areas in order to become a success. For sales and visits coaching, please
call Alison Kennedy on 01252 834899 for details of our one to one coaching services.

Who will your target market be?
Planning is key when starting up in recruitment. You need to ascertain which market will be the best for you to set up in. I am a strong believer in doing what you love, so if there is a market in which you are already familiar or have passion within, this is probably your safest bet.

Who are your competitors?
You need to carry out your own, robust research before starting up. Even though you feel confident that you have the skills and the know-how it may be that the market is already saturated within your immediate area. Therefore you need to ensure you carry out your research as part of your planning process, to establish whether there is a market for you to tap into and that you have an outside chance of winning business, based on the number of competitors already serving your clients in the local area.

Temp or perm?
Do you have the funding in place to set up a temps or contracts desk? Cash flow is king and for many start up recruitment businesses is often their downfall in the early stages of trading. It is vital that you include a full P&L projection as part of your business plan - advice on how to do this can be located at

How do I market and sell my services?
Recruitment is a fiercely competitive market and a really robust and engaging marketing plan is key. Recruitment Business Solutions Ltd, specialise in helping recruitment businesses to reach their fullest potential. We can offer step by step guidance and support in producing your marketing campaigns and building your target client lists as well as providing you with the skills and expertise in converting that data into workable vacancies and bookings to get your business going.

Do you understand the legal implications of starting up?
The recruitment industry is heavily regulated (in some sectors more than others) and good advice from an experienced recruiter with a strong background within compliance and regulation within the early stages of starting up is highly advisable. Recruitment Business Solutions Ltd, offer comprehensive support and guidance for recruitment businesses and will be able to work with you step by step to ensure that you have the processes and procedures in place to operate not only effectively but compliantly too.

There are many things that you need to have in place or consider when starting up a recruitment business, so if you feel that you would like to speak to someone and gain some peace of mind about how best to proceed, please feel free to give me a call Alison Kennedy FIRP DipRP on 07712 744342.

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